Tuesday, November 25, 2008

Harvard Square


The imminent closing of Out of Town News, while sad, really doesn't surprise me.

For five years in the early 1970s, I managed one of the many bookstores in Harvard Square -- back in the analog day before just about everything in print was available online, most of it for free.

My store, Reading International, was one of four full-service bookstores within a few minutes of one another. Sprinkled throughout the same area were several specialty bookstores as well – poetry, foreign languages, architecture and design, etc. – each serving a specific clientele.

Back then, before amazon.com, Barnes and Noble, WaldenBooks and Borders, customers paid the price that publishers printed on the books. There were no discount bookstores because publishers and booksellers worked together to fix prices and preserve their profit margins. And consumers were content to pay full price.

In the 1980s, it all changed.

By then, I was buying books for chain stores, and negotiating quantity discounts from publishers, who eventually capitulated by rewarding their largest customers with the best pricing and promotional deals.

Then the internet kicked in; then the Kindle.

And speaking for myself as a fairly large consumer of the printed word, we're all (with the exception of independent bookstores) better off for it.

Harvard Square has changed in many ways, but so have we all. And it will always be fun to pass through or hang out there.

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